Dre'Quan Priest wants a music empire. With Boobie Ike, he runs Only Raw Records. Real Dimez, the duo of Bae-Luxe and Roxy, is signed there.
He is one of the figures the game uses to pull Vice City's hip-hop scene and nightlife into the story, from house parties to the expensive clubs.
Rockstar's profile calls him 'more of a hustler than a gangster.' Even when he was dealing on the streets to make ends meet, breaking into music was the goal. His approach to talent fits in one line on the page: dancers are his A&Rs, and if a record is a hit, the DJs will spin it.
Signing Real Dimez is his way up. According to the profile, his days of booking acts into Boobie's strip club may be numbered now that he has set his sights on the wider Vice City scene.